Howell Studios Howell Studios

Transforming Event Spaces Through High-Impact Tradeshow Graphics

Stepping into a tradeshow often feels like stepping into organized chaos. Rows of booths compete for attention, brands try to pull visitors in, and attendees move quickly. The businesses that stand out are the ones that create a real experience instead of relying on a table, a banner, and hope.

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Howell Studios Howell Studios

How Point of Purchase Displays Influence Customer Decisions

Point of Purchase displays work by appealing to both the emotional and rational sides of the consumer’s mind. Shoppers often make unplanned purchases based on visual cues, accessibility, and perceived value. A well-positioned display with vibrant colors, clear messaging, and appealing graphics can make a product stand out among competitors.


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Howell Studios Howell Studios

From Wall Murals to Brand Stories: How Wayfinding Builds Engagement

wayfinding signage serves as the visual backbone of any physical environment, guiding visitors through complex spaces with clarity and purpose. Effective systems blend directional cues, branded environments, and artistic elements to reduce confusion and boost engagement.

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Howell Studios Howell Studios

Trade Shows Decoded: Crafting Pop-Up Booths That Convert Leads

In today’s competitive exhibition landscape, exhibitors understand that large-format signage is the cornerstone of any high-impact trade show presence. When combined with striking trade show graphics, immersive backdrops, and versatile pop-up displays, it transforms an ordinary booth into an engaging environment that attracts leads.

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Rob Harris Rob Harris

CSI ADDS DURST P5Tex-iSUB FABRIC PRESS

CSI has installed a new 3-meter Durst P5Tex-iSUB dye-sublimation fabric press at their location in Alexandria, VA. The P5Tex iSUB is Durst’s flagship fabric press.

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